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AP New Brand Ambassador - Prom Meesawat

Fondly known as the ‘Big Dolphin’, Prom Meesawat came from a family of golf. At a tender age of 3, he was introduced to the world of golfing. His young passion for golfing wins him his first Junior World Golf Championship in year 1997 and bags himself with several championship titles in his teens. Prom was the most prospective young golfer. Prom’s consistent persistence path his route to a professional and he turned professional immediately at the age of 21. The young Thai made into The Asian Tour and was ranked 3rd in 2006.

 

 

Audemars Piguet is honored to announce Prom Meesawat as its new brand ambassador. The association with golfing remains dear to Audemars Piguet Manufacture. Kicking off with its first endorsement with Nick Faldo, followed by Darren Clarke, Lee Westwood, Vijay Singh, Miguel Angel Jimenez, etc, Audemars Piguet maintain a strong arena of outstanding sportsmen who share common values with the brand. Prom’s passion and strength for golfing is unfailing, sharing the same fundamental value of Audemars Piguet’s passion in watchmaking over 133 years and its continued strive to produce only excellent timepieces.
Audemars Piguet is the only remaining Manufacture that is still in the hands of its founding families since 1875. Audemars Piguet has an annual production of 27,000 units of timepieces with a turnover of CHF530million as recorded in year 2007.

“Audemars Piguet involvement in sports is not new to the world; yachting, one of the brand’s earliest
endorsements, golfing and racing, activities that also represent the lifestyle of our customer base. Audemars Piguet’s support to golfing dates back many years ago. In Asia, Audemars Piguet is the official timekeeper of Barclays Singapore Open. We raised a private hospitality marquee to welcome our guests just next to the 18th-Hole green and we organized annual golf tournaments for our guests in various countries. We will be hosting our annual golf tournament in Thailand during the last quarter of the year; the winner will be invited to Barclays Singapore Open to play in the Pro-am with the Professional. We always try our best to offer these exclusivities to our guests.

With the evolvement of Asia, we have needs to have an assembly of Asian golfers to represent the brand. I came to notice Prom a couple of years ago and my first impression of him was reinforced when I met him. Prom is a young talented golfer with a remarkable character; passionate, confident and beyond doubt approachable. These are characteristics that also embody the brand’s belief; excellence, passionate and daring. I’m thrilled to welcome Prom as the first Asian Golfer to our golfing ambassador family and am extremely delighted to wear an Audemars Piguet on his wrist. We will look forward to having Prom for a golf clinic with our valued customers.” Mr Oliviero Bottinelli, Asia Officer of Audemars Piguet.

On Prom Meesawat

Royal Oak King of Thailand 80th birthday includes the combination of stainless steel and pink gold for the watch case with the 80th Anniversary emblem on the dial at 12 o’clock, diamond-setted index at the 9 o’clock. The watch’s back case has the words “His Majesty the King of Thailand 80th Birthday” engraved. Alligator leather strap with deployment buckle in pink gold. The Manufacture created only 50 of these prestigious and royal timepieces. The Manufacture will present the same watch with an exclusive pink gold case to His Majesty the King. Audemars Piguet recognizes the King’s abiding effort as the national unifier and his unconditioned love for his people. In February 2008, Audemars Piguet has the honor to launch the world’s first limited edition of the “Royal Oak King of Thailand 80th Birthday” in commemorating the auspicious occasion of his Majesty the King’s 80th Anniversary. Royal Oak King of Thailand 80th Birthday No. 9 was auctioned during a private function for a grand price of 2,000,000 Baht. More than two times its retail price at 800,000 Baht. His generosity will go to support the Chai Pattana Foundation. The Chai Pattana Foundation is one of His Majesty’s Royal Projects missioned to provide financial and other assistance with agricultural and royal developments projects. Uncountable environmental projects were carried out serving only to better the living conditions of his people, giving his people a sense of belonging.

Watch Specifications

Movement: Exclusive Audemars Piguet in-house Calibre 3120
(Selfwinding, 60-hours power reserve)
Vibrations / Hour: 21,600
Oscillating weight: 22-carat gold oscillating weight with Audemars and Piguet family crest
Case: "His Majesty the King of Thailand 80th Birthday" inscription on back
Diameter (Case): 39mm
Water-resistance: 50 meters
Dial: Brown with exclusive "Mega Tapisserie" design with pink gold hour indexes.
Diamonds adorned at the 9-o'clock position.
Strap: Brown Alligator Leather straps with Pink Gold AP folding buckle
Functions: Hours and minutes; small second hand; date

 

Source: Audemars Piguet

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